Are your customers real or merely a collection of data? Good marketing comes from turning theory into reality. It's one thing to market to people just like you. But what if you have nothing in common with your target audience? How do you get inside their head and make them resonate with you?? So this Monday, August 16th, 12-2pm, join David Grossman (substitute host for Hugh Reilly) and myself for the Magnetic Marketing Moment TM my monthly marketing/PR segment on That Channels (www.thatchannel.com) flagship show Liquid Lunch - as I presentWhat pop culture can teach you about your target audience to give you an incredible glimpse into their lives, emotions & preferences!
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